TUI: First Choice

tui firstchoice turn of year 2014
tui firstchoice turn of year 2014


Situation: New Year’s resolution – book your summer holiday early and get the best deal. First Choice have a wealth of knowledge about what their customers like about their all-inclusive holidays and wanted a mailing to put this to good use.

Solution: Time to get close up and personal. Satellite have perfected the art of personalised digital mailings – tailored to the individual. Whether for a couple or family, we used the database to create unique mailings that pull in destinations and editorial aimed specifically to them. It’s what gets the phones ringing and sales up.


  • Design & Production
  • Database Analysis
  • Print Management
Satellite CreativeTUI: First Choice